Reporting & research on Shopify and ecommerce
Independent ecommerce intelligence, published on merchant time.
Storefront Daily covers the Shopify ecosystem and ecommerce at large. We publish three kinds of work: news briefs that explain what platform changes mean for store owners, data-driven research built on measurable evidence, and practical guides that hold up when you actually follow them.
Every performance claim we publish comes from a test we ran ourselves or from a named, linked source. Benchmarks include their methodology. When we compare products, we publish the raw numbers alongside the conclusions so you can disagree with us using our own data.
Read our full editorial policy for details on sourcing, corrections and how we fund the publication.
Tips, corrections and data requests: [email protected]